Mayerfeld Skill Sprint®
— AI Web Design

by Mayerfeld Consulting

Think of three businesses near you with a bad website or none at all.
The AI Web Design Skill Sprint teaches you to build what they need, and to charge for it.

A blank screen and a brief for a local business.  

Building the website used to be the hard part. It is not anymore. What takes months to learn in a classroom now takes an afternoon with the right process, and the first session exists to prove that to you rather than tell you. Before it ends, you also learn how to spot the businesses near you that need what you can now do.
The second session covers what turns a build into a business: making your site production ready, with the security, speed and reliability checks that show a client you are serious, then what to charge in your own market and exactly what to say when you approach the businesses on your list.

A site online, ten businesses in your notebook, a message ready to send.

Everyone builds their own site. You work in a small team for feedback and testing, but the website you launch is yours, on your own domain, and you keep it.
You will not spend the Sprint watching demonstrations. You build, you publish, and you leave with a list of people to call on Monday.
Session one begins
Session two ends

Why our Sprint?

Most short courses send you home with a certificate. This one sends you home with a list.

Build sites that look expensive

A complete, production-ready website in an afternoon, not months of tutorials, plus the edits that make AI work look hand-crafted instead of generated. The one you build during the Sprint is the first piece of your portfolio.

Ten businesses to approach

You will build it during the Sprint, and we show you exactly how: how to spot businesses near you with no website or a bad one, what to note about each, and which to contact first. By the second Thursday, the list exists and it is yours.

The words to say when you approach them

Message templates for walk-in, messaging apps and email, a one-page portfolio format, and answers to the objections you will actually hear.

A price you can defend

A method for working out what the work is worth in your own market, not a European price list, and how to hold that number in a conversation.

A process you can repeat

The same workflow, run on your own, takes an afternoon rather than a month. This is the part that keeps paying after the Sprint ends.

A certificate of completion

Something concrete to show a prospective client when you do not have a portfolio yet.
The Sprint is short on purpose.
We cut everything that does not get you closer to your first paying client.

Who is this for?

People who want to start earning from a skill without going back to school for it
Anyone surrounded by businesses with a bad website or none at all, whether they have noticed yet or not
Freelancers who want to add web design to what they already offer
Students and career changers who want a real published project rather than another certificate
No coding or design experience is required. You need a laptop, a reliable connection, and a few hours for project work between the sessions.

Two Thursdays.
One website.
Ten businesses.

Two live sessions with a week of group work in between.
You leave with your site online and your first approaches planned.
Live sessions
18:00 - 21:00 CET
Starts on: August 27
Ends on: September 3
AUGUST 27
18:00 - 21:00 CET
Live

Build something worth showing

  • Start from a brief for a real local business, the kind you could walk into next week
  • Generate a full site with AI, then learn the edits that make it look hand-crafted, because that difference is what clients pay for
  • See why most AI-generated sites look cheap, and make sure yours never will
  • Learn how to spot the local businesses that need what you can now do
  • Leave with a site you will genuinely want to show people
AUGUST 28 - September 2
Flexible time
Group work

Make it client-ready

  • Improve your site with your team, testing it the way a real visitor would, on a real phone
  • Build your list: ten businesses near you that need what you can now do
  • By the second session, you have something to launch and people to launch it for
September 3
18:00 - 21:00 CET
Live

Go live and get ready to sell

  • Put your site online, on your own domain, during the session
  • Make it production ready: security, performance and the final checks that show a client you are serious
  • Get the instructor's live review of your build, the same scrutiny a paying client would give it, while you can still act on it
  • Set your price for your own market and practise saying it out loud
  • Walk out with your outreach messages written and your first approach planned for the next morning
Expect two to four hours of work with your group between the two sessions, at times you arrange together.
Every hour of the Sprint exists to get you closer to your first paying client.

How to join the Sprint?

01

Apply

Complete the short application form. We ask why you want to join, how you plan to use the skills, and whether you can attend both Thursdays. It takes a few minutes and no CV is required.
02

Review

We review each application as it arrives to build a motivated, well-balanced group. We look for commitment, not credentials: people who will show up to both sessions, contribute to their team, and actually approach the businesses on their list. You hear back either way.
03

Join

If you are selected, we send a personal admission email with the full schedule, participation requirements and technical setup details. Confirm your place and you receive everything you need before the first Thursday.
Ready to spend two Thursdays building something you
can sell?
* Places are limited so the instructor can review every participant's site live during the second session.

Questions & Answers

Will I actually get a client after this?

Why would a business pay me when they can use AI themselves?

Do I build my own website, or does the team build one together?

I have zero coding or design background. Honestly, will I keep up?

I do not live in Europe. Is this still for me?

How much work is there between the two Thursdays?

What do I need to take part?

Do I get a certificate?